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picnic

Presented by AVATA & MAD Global 
A three day digital fashion event during London Fashion Week 2022

AVATA and MAD Global join forces to present Picnic, a celebration of digital fashion and art during London’s Fashion Week with events taking place the 16th, 17th and 18th of September 2022.

Picnic explores the craft and impact of digital fashion via a programme of talks, panels and curated digital fashion and art experiences from an international selection of leading artists and designers.

Hosted at W1 Immersive in Clerkenwell, the newly refurbished events venue on Timber Street features 23 meters of LED screens that immerse the viewer in a visual feast, alongside a networking and conference space. 

Expect world leading designers, artists and thought-leaders from web3 fashion celebrating the digital fashion movement. A one of a kind event during London Fashion Week 2022.

16 - 18 September 2022
Friday, Saturday & Sunday
Various Times

W1 IMMERSIVE
6-9 Timber Street, EC1Y 0TQ,
London, United Kingdom

TICKETS
DAY & WEEKEND PASSES

EVENTBRITE

WEEKEND PROGRAMME


All day picnic with panels, digital fashion shows, and art displays.
Talks & Art: 11 - 4pm
Fashion & Party: 5pm - 11pm
Ticketed


Picnic 
Sunday | 11am - 11pm

Presented by Gussi x Dressx by Bloom Twins
A charity event for World Unite For Ukraine 
Invite Only

Bloom Twins x Dress X x W1 Immersive
Friday | 6pm - 11pm

Picnic launch party with Superficial Studio
Saturday | 6pm - 11pm

AVATA & MAD Global Launch Party
Presented in collaboration with Superficial Studio
Ticketed


Time 3:00-3:30pm
Fashion Metaverses - Changing the face of Ecomm & Retail

SPEAKERS
Anthony McGuire (Neustreet) - Moderator
Kelly-Anne Perera (Ape Squared Creative)
Pauline Hohl (Unik Labs)
Anasatasiia Mala (Dress X)

panel programme

PANEL TALK 5


Time 12:45-1:15pm
Education in Digital Fashion & Art - Tools & Ressources need to drive adoption.

SPEAKERS
Ashwini Deshpande (META) - Moderator
Kristina Thiele (ArtsXR - Lecturer at UAL)
Chris Follows (ArtsXR - Emerging Technologies Manager at UAL)
Mimi Nguyen (Lecturer and PhD at Imperial college & CSM)

PANEL TALK 2


Time 1:30-2:00pm
Education in Digital Fashion & Art - Tools & Ressources need to drive adoption.

SPEAKERS
Miki Rishi (Artsect) - Moderator
Costas Kazantzis (Fashion Innovation agency at LCF)
Kadine James (Immersive Kind and MaisonDAO)
Damara Îngles (Creative Director)

PANEL TALK 3


Time 15:45-16:30pm
In discussion about
The Future of Media 

Conversation between 
NICK KNIGHT - SHOWstudio
CIARA BYRNES - Head of Innovation at Condé Nast

HEADLINE SPEAKERS


Time 2:15-2:45pm
Faster Fashion: Can digital clothes make a sustainable difference?

SPEAKERS
Emily Shahaj (Gravity Layer) - Moderator
Stephy Fung (Designer)
James Mack (Creative Director / 3D Generalist)
Morchen Liu (Artisant)
Daniella Loftus (DRAUP / This Outfit does not exist)

PANEL TALK 4


Time 12:00-12:30pm
How AR is changing the way we interact with Fashion & Art?

SPEAKERS
James Joseph (CYBR Magasine) - Moderator
Enara Nazara (Hype Partners)
Paula Sello & Alissa Aulbelkova (Auroboros)
Ziqi Xing (XTENDED iDENTiTY)

PANEL TALK 1

EXHIBITING DESIGNERS 

FASHION HOUSES & AGENCIES


SUSTAINABILITY

We are committed to green shoot productions practices and proudly sponsor reforestation and conservation projects globally that need urgent action.

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@MAD_Prod
@MAD__XR
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